IPSY Offers Its 25-Day Beauty Advent Calendar to Everyone

This holiday season, IPSY is opening its 25-Day Beauty Advent Calendar to non-members for the first time, giving more beauty shoppers access to one of its most popular holiday drops. 

Following a sellout of last year’s IPSY Advent Calendar, IPSY is making a limited allocation of 1,000 IPSY Advent Calendars available to non-members for 2026.

The 2026 IPSY Advent Calendar features 25 days of beauty surprises from brands including Glow Recipe, Too Faced, Gisou, ELEMIS, and Briogeo.

The 2026 IPSY Advent Calendar arrives in whimsical “Beauty Land” packaging, transforming the countdown into a playful beauty world designed for gifting or keeping. 

Stacey Politi, Chief Marketing Officer at IPSY, commented:

“Our Advent Calendar has become one of the moments our community looks forward to most each holiday season, and opening it to non-members gives more beauty lovers a way to experience what IPSY does best: making beauty discovery exciting and accessible. With 25 days of beauty surprises across makeup, skincare and haircare, it’s designed to introduce shoppers to products they may not have chosen for themselves, whether they’re treating themselves or finding the perfect gift for someone who loves beauty.”

Built around the surprise and discovery that have made beauty advent calendars a holiday favorite, each of the calendar’s 25 doors reveals a new product shoppers may not have tried before. 

This year’s mix spans established and emerging favorites, bringing a new beauty discovery to each day of the holiday countdown.